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Search Engine Optimisation – Why Bother?

SEO Services - we have answers!It’s hard to visit any site on the internet without being reminded of search engine optimisation. Whether or not you are aware of it, most sites have gone through some kind of optimization process. In fact, you probably use optimized sites more than you think. Do you ever click on the one or two of the first five sites that you see when you search for a word? Most people only click on those top five sites. This means that your site should be in a top five position, or it simply won’t be noticed.

Why bother with search engine optimisation? Well, aside from the reason mentioned above, optimizing your site means more traffic, which means more business. If you don’t bother with optimization, then you might as well not bother with any kind of site at all. Why? Think about all the hits that you get when you search for any given word. There are thousands of sites that search engines pick up on, but who really goes through all of those sites? Hardly anyone will bother looking past the first page of hits. So, even if you have the best site in the world, nobody will buy anything from you if they can’t find your page.

The hardest part of search engine optimisation is not getting to the top five slots but it’s actually remaining in a top five position. You see, staying on top of the search engine world is kind of like playing king of the hill on an icy snow bank. There are thousands of people competing for these tops spots every single day, which means that some people will (inevitably) be pushed out of the top five spots daily. The trick is to make sure that your site never loses its grip on that hill. How can this be done? With the help of an internet marketing team (such as SEOintelligence), you can be sure that your site will remain on top for many years to come.

Clearly, search engine optimisation is crucial to any successful internet business. If you haven’t already begun to optimize your site, then it pays to speak with a marketing team. You’ll see the difference that great optimization makes almost immediately. The internet community is huge, pushy, and competitive. This means that you have to be bigger, push harder, and compete fiercely. Choose the right internet marketing company will help you to achieve all of these things with ease.

SEOi Twitter Updates for 2009-08-30

SEO Services – What do They Include?

The Best SEO Software ServicesYou’ll find that nearly every internet marketing company has a completely different set of SEO services than the next one. This is largely due to the fact that (as with anything else) various marketing companies specialize in one aspect of SEO or another. The important thing is to look for a company that includes all of the top marketing tools. If you can find a complete package, then you can be certain that your site will be marketed properly. Otherwise, you are going to rely upon only one service or another, which might not get your site very far in the long run.

What kinds of SEO services should you look for? Basic services such as keyword lists, keyword placements, and search engine placement should be included in any kind of marketing package. Companies (such as SEOintelligence) that go the extra mile often include real-time tracking, keyword analysis reports, competition trackers, report managers, and various other tools that will keep your site above the rest. These top companies manage to maintain their clients by always providing new marketing and advertising tactics. Since the internet is an ever-evolving place, it only makes sense to keep up with those changing times.

Now that you know what SEO services to look for, what kinds of services should you avoid? If a company cannot guarantee any kind of decent search engine placement, then it’s best to avoid this company. In addition, all great marketing companies should be able to provide client testimonials, professional references, and an up-to-date blog that lists all the latest industry information. These things are all signs of a top-notch company. Those companies that lack any of these things may be companies to watch out for. As with anything else on the internet, there are lots of marketing companies that are less than desirable.

Do you need SEO services? Absolutely you do. Where can you find the best ones? Look for companies that include all of the things listed above. In order to draw lots of traffic to your site, you must focus on marketing your site across the internet. This includes spending money on marketing tools and advertising companies that know their stuff. In the end, the investment that you make in marketing your site will pay off with lots of revenue and repeat customers. While all marketing companies will offer different packages, those that can offer all the latest SEO tactics rolled into one package are the best ones to choose.

SEOi Twitter Updates for 2009-08-23

SEOi Twitter Updates for 2009-08-16

SEOi Twitter Updates for 2009-08-09

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Search Engine Rankings – Ways to Achieve Higher Rankings

Everyone knows that great search engine rankings are a crucial part of generating online traffic. Anyone who has anything to do with online marketing to Web design has heard of search engine optimization and the great results it can provide businesses. There are many factors that search engines take into consideration when they formulate their results. This can make it difficult for many businesses because they don’t know on which factors they should focus. They end up spending a small amount of time on each factor, which decreases the effect of them. There are a few factors that businesses should focus more time working on to achieve greater results.

One of the most important factors in achieving high search engine rankings is the title tag. If this is too long, it can confuse the system and hurt the rankings. The best way to attain high rankings is by having a short, relevant title tag that has keywords in it. The majority of people who use search engines do so with specific keywords in mind. If a business isn’t using the best keywords for their service, it decreases the odds of people finding their site. Another factor companies should use to optimize their rankings is the META description. It is there to describe the site, so companies should take advantage of that by using keywords throughout the description.
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Revisionist History: Bartz Claims Yahoo Was Never A Search Engine

There is a great post over at Search Engine Land by Danny Sullivan (IMHO: rightfully) criticizing Carol Bartz (Yahoo’s New CEO) about her false comment:

“Yahoo’s never been a search company.”

This amazing PR slip must have been a nightmare internally – as Yahoo engineers pride itself on their beginnings as a search engine / directory…WOW Carol, really? Are you that ignorant?

The New York Times has an interview out with Yahoo CEO Carol Bartz where she declares that Yahoo has “never been a search company.” Astounding, in that that this is not true.

Part of me thinks, “Why bother arguing?” As my A Search Eulogy For Yahoo post from last week explains, whatever Yahoo was, if the Yahoo-Microsoft search deal with goes through, Yahoo’s done as a search engine. Heck, Bartz had effectively taken it out of the search game weeks before the deal was announced by backing away from search as a feature.

An check this out:

Postscript from Greg Sterling:

A couple of years ago Yahoo certainly did consider itself a search company, with a competitive search engine. Said then SVP of search and marketplaces Jeff Weiner in 2002:

“Our objective is to provide the highest-quality search experience, and to be the leading provider of search [technology] on the Internet”

Read the whole amazing article from SEL Here: Revisionist History: Bartz Claims Yahoo Was Never A Search Engine

Below are a few ‘old school’ Yahoo commercials – just in case you have some doubts about them every being a “Search Engine” – JEEEZE!

Top 10 Google Greasemonkey Scripts | Google Inside

Greasemonkey, is a awesome FireFox Plug-in that allows you to customize the way a webpage displays using small bits of JavaScript. Honestly, I have lost track of the number of sites I’ve ‘fixed’ myself utilizing GM over the years. It’s extremely functional, and a ton of fun – like FireBug it allows to learn how sites are coded and put together.

Google Inside put together the Top 10 Greasemonkey Scripts below [Thanks GI]

Name
Fans
Installs
Last Updated

Automatically decorates the Google Reader subscription list with icons corresponding to the website from which each feed originates. This replicates an effect currently available in other feed-readers such as Bloglines.

195
343,449
Mar 17, 2009

Download Youtube Videos (HD/HQ MP4, FLV, 3GP) Dailymotion (HQ MP4, FLV), Magavideo (HD/HQ FLV) Google (HQ MP4, FLV), Vimeo (HQ MP4) Break (HQ MP4, FLV), Veoh (HQ MP4, FLV), Metacafe, Spike, Myspace, Facebook, Current, Redtube and more!

39
306,561
Jul 15, 2009

Replaces “Sign Out” link on Google pages with a select box of accounts.

209
151,998
Jul 24, 2009

Download any book from books.google.com

38
142,215
Jun 19, 2009

Save video clips from YouTube, Google Video, Myspace, Metacafe, Break.com, Putfile, Dailymotion and Sevenload.

45
110,119
Jun 20, 2007

The best of the hundreds of YouTube scripts, because we make it. Updated all the time, by me and you! Your favorite YouTube script is better than ever!

232
98,771
Jul 21, 2009

Adds a “Preview button” to Google Reader that allows you to view actual article in a frame. Clicking again on that button goes back to RSS view. Does work both in List view and expanded view.

180
90,830
Apr 12, 2008

This addon adds a link to download .mp4 videos from You Tube

8
73,809
Dec 12, 2008

AutoPaging + Site ThumbShots + Google Suggest (multi-lang) + Easy Filters + Right Panel Feature + Images Redirect & Preview + Searchers + Static TopBar + NoAds + Nice Look&Feel + User’s Settings + MultiLanguage & more… [Opera & Firefox]

195
67,838
Jul 5, 2009

This Google Black script enhances all Google service pages with an inverted color-scheme for reduced eye fatigue; it also removes ads & clutter and improves page layout and readability by widening search results

75
58,035
Aug 1, 2009

Check out the original Google Inside Post Here: Top 10 Google Greasemonkey Scripts

GreaseMonkey is written by:
Anthony Lieuallen, Aaron Boodman, Johan Sundström

75
58,035
Aug 1, 2009

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